Catalyst is a marketing agency that helps clients develop more profitable customer relationships. We take the guesswork out of marketing decisions by combining our intellectual curiosity and inquisitiveness with hardcore analytics and measurement. We call it Science + Soul. It's a powerful combination that improves our clients' marketing, because it yields deeper insights that anticipate customers' needs better.
We are living in the Age of the Customer (Trademark) (Credit Jim Blasingame). You cannot own a customer. Instead you have to get to know your customer and interact with them in significant ways. If you want to succeed in this new era you must alter your perspective and envision your brand...
Improve your operations, reduce your shrink and increase margins with Spark Analytics. Spark Analytics provides cloud-based analytics for retail, restaurant and hospitality organizations. Founded in 1989, we continue to grow our reach, and are currently serving over 12,000 users across the...
Our approach to retail is simple. Know the customer. Know the data. Grow the customer. We do that by creating relevant and motivating experiences in every channel, building a strong connection between the customer and the brand. Read more
Financial marketing is about people. How they think. What they feel. And, not just what they do, but why they do it. We build strong acquisition programs. Our retention strategies keep customers where they belong and help grow their relationship with our clients. Read more
From demand generation to lead nurturing to lead management, we know the business of B2B. By implementing the smartest data and integrating direct and digital strategies, we create relevant experiences and content that take our clients from Better2Best. Read more
Technology has wreaked havoc on the retail landscape. In order to compete, brick-and-mortar stores must embrace it and create an integrated online and offline environment that satisfies their customers. Here are six proven strategies, Read more
This white paper is written for franchised retail organizations, and details how to structure proven-effective life cycle marketing programs. It's especially pertinent for automotive services retailers. Read more