FORT WORTH, Texas, May 16, 2019 /PRNewswire-PRWeb/ -- Buxton, the industry leader in customer analytics, is pleased to announce that it will introduce its new Mobile Insights platform at ICSC RECon. The convention will take place May 19-22, 2019, in Las Vegas, Nev.
The web-based Mobile Insights platform uses continuously updated datasets from cell phone pings and Buxton's robust household-level analytics to provide customer, competitor, shopping center and location insights in seconds. Users can filter results to see trends over time and compare properties or brands to benchmark performance. The platform presents new opportunities for insights to brands without robust customer data as well as to shopping center owners and investors.
"Buxton's Mobile Insights platform distills the power of our vast datasets and analytical experience into on-demand answers," said Tom Buxton, president and CEO of Buxton. "For the first time ever, Buxton clients will be able to access instant, in-depth intelligence on traffic trends, shopping centers and even competitor locations based on mobile GPS data. This platform is the latest addition to Buxton's suite of innovative analytics products, which provide insights to guide strategic growth decisions."
To preview the Mobile Insights platform at ICSC RECon, please visit booth #N1546 in the North Hall's Marketplace Mall or the Innovation Exchange. The platform will officially launch later in 2019.
Buxton is the industry leader in customer analytics. Our analytics reveal who your customers are, where more potential customers are located and the value of each customer. More than 5,000 clients in the retail, restaurant, healthcare, private equity, and public sectors have relied on our insights to guide their growth strategies.
For more information, visit http://www.buxtonco.com.